By: wfla.com
At the heart of BLUE BIN’s ethos is its groundbreaking approach to packaging. This brand stands as the first in the U.S. to bottle premium wines in 100% recycled PET material. This collaboration with Amcor, a leader in responsible packaging solutions, has yielded a full 750mL bottle that’s both entirely recycled and recyclable.
By: wineeconomist.com
Last week’s Wine Economist stressed the need to adapt to changing wine market conditions and to embrace innovations as part of that process. However, innovations are not always readily accepted (often rightly so). There is often the fear that change will simply ruin whatever good or service is being considered.